Celebrating ten SuperLucky years!

I can’t quite believe it, but this month it’s ten years since I published my first post on SuperLucky – so I’m celebrating with a special new logo on my blog header, and ten great giveaways!

A brief history of SuperLucky…

Back in 2009 I set up http://super-lucky.blogspot.com as an online diary of my competition wins – and you can find out what my first two wins of the year were in that first blog post ‘Well, it’s a start…’  And my prizes were mainly all I posted about for the first year or so – along with the occasional competition link, and a few posts about my adventures trying to win a VW Tiguan!

It wasn’t until 2010 that I started sharing more competitions and tips – a simple guide to comping on Facebook, my advice on winning radio phone-in comps and the occasional round up of creative comps I’d found online. People would ask me for comping advice and rather than answer individual questions, I published blog posts with my answers. One of my all-time most popular posts was written way back then – my top tips for how to get on a TV game show.

In 2011 I created my round up of blog giveaways – now known as the Blog Comp Linky. I’d made friends with other parent bloggers online and noticed they were regularly giving away prizes. By featuring these giveaways it would encourage entrants to visit their blogs – and also get new visitors to SuperLucky! I also published advice on hosting blog comps and writing T&Cs – and was invited to speak on the topic at events like Britmums and Cybher.

In 2012 I introduced the popular Winners Stories category, sharing prize-winning tales from my readers. I also posted regular round ups of creative comps for Halloween, Pancake Day, Summer holidays, Valentines and more, which were really popular with my readers (I still do this of course!). I started campaigning for promoters to stop running voting competitions with posts like Ten reasons why voting competitions are a bad idea – and do you know what? It took time but I really think it worked! Voting comps are few and far between these days, and brands know it’s better to judge or to choose at random.

In 2014 I moved from Blogger to WordPress and got myself a new domain name at superlucky.me!  I started my Meet The Compers series of Q&As by speaking to the Canadian Contest Queen, Carolyn Wilman.

2015 saw the publication of my comping guide SuperLucky Secrets – originally designed just to be an ebook, but due to popular demand I decided to publish as a paperback! I also published another ebook, Blog Giveaways, with advice for bloggers – and recorded for the BBC money-saving show Right on the Money Live. In April my son Ryland and I started our own series of monthly prize unboxing videos on YouTube.

Later that year I started the Lucky Learners Facebook group to create a friendly place to welcome comping newcomers – although it’s evolved into a group full of all levels of worldwide compers now, with the more experienced members always happy to lend a helping hand to the newbies.

In 2016 I was delighted when SuperLucky won an award at the SHOMOs for ‘Best Couponing, Deals or Freebies blog’, and in December I entered the HIBS100 chart of lifestyle blogs at number 4.

In 2017, SuperLucky was featured in Blogosphere magazine, as one of Emma Mumford’s top five lifestyle blogs – and I was invited up to the ComperCon day in Sunderland as a speaker.

I kicked off 2018 with my BOOTCOMP series of comping challenges – which will be returning at some point! I devoted a lot of time to creating three free ebooks and video guides to comping on Facebook, Twitter and Instagram. I also achieved one of my ambitions when The Guardian published an interview with me about comping – and once again SuperLucky won a SHOMO award, this time for ‘Best specialist money blog’.

…and what about 2019?

To celebrate ten SuperLucky years, 2019 is going to be a year of celebrations! On 3 January I’ll be kicking off with the first of TEN great competitions which will launch every 3 days right through the month. I asked the Lucky Learners what prizes they would like me to feature, and have teamed up with some lovely sponsors to give you the chance to win a Compers News subscription, £100 Argos voucher, a Fitbit, Kenwood K-Mix, spa day for two – and MORE! You can see all the comps by clicking here.

I’m also writing a new comping book – and on 26th October 2019 I hope you’ll be able to join me in Brighton for SuperLucky LIVE – a day full of comping fun! I’ll tell you more about that, and let you know how to buy tickets, soon – so make sure you’re signed up to my special SuperLucky LIVE mailing list!

And finally…

I have to say a massive thank you to everyone who reads my blog, comments and shares my posts. I do really enjoy sharing my comping experience and advice with you all, and I hope that SuperLucky is a blog you can trust and recommend to friends. I’m excited to see what the next ten years have in store!

8 Responses

  1. ELISHA says:

    Congratulations! I bet looking back it feels like a whirlwind of accomplishments. It’s nice to reflect and to go on to create even bigger and better for yourself and others.
    I hope I can get to Brighton from Brum to your up coming event. (gotta see if car or train & bnb is required/preferred).
    Sometimes I do kick myself for coming off FB because I then would have been with the LL group but this blog is will do me! 🙂

  2. Caroline Mobbs says:

    Congratulations! Here’s hoping both our books can get published this year! It’s a given yrs will of cause gl n best of luck

  3. Congratulations! Here is to another 10 successful years!!

  4. Congrats on 10 years – Here’s to the next ten years! Your blog is the number 1 place to start when I talk to my friends about comping. All my work colleagues have heard about my wins and ask me how to get into comping and I tell them to start with looking at Superlucky blog. You are an amazing inspiration Di and we love watching your unboxings with Ryland too. x

  5. jade rice says:

    your blog is amazing and has literally changed our lives . i love to share my win with the rest of my family if their lucky thank you for all the tips/post instant wins and other brilliant content Cheers to the new year and to ten+ more years of superlucky hope you have alucky 19 x

  6. Congratulations Di on all you have achieved over the last ten years- you should be very proud of yourself. The comping world is very lucky to have someone so willing to share our fantastic hobby and make it accessible and fun for everyone. Here’s to an awesome 2019 and many more lucky years to come!

  7. Sylvia Robbins says:

    Hubby and I should love to come to your event knowing that it will be much better than the one organised by an early comping mag at Saltdean lido and where the highlight seemed to be Joe Pasquale. I joined in with various conversations but no one spoke to me. Very cliquey So different from the Kempsey Kompers where I made lifelong friends. I’ll keep checking your blog.

  8. Charlotte Cauldwell says:

    Genuinely this blog has changed my life. Not just winning prizes but it has lifted my mood considerably so thank you. Wish you all the best for your 10 years. Am hoping to come to the event in October my husband said we could go so just need to save the money!

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