Tesco competitions: list of text prize draws

Tesco always have a selection of great text (SMS) competitions, most of them with lots of prizes! They’re quick and easy to enter, and for most of them you don’t need to make a purchase in store.

One of the main problems is finding details of them all, as Tesco are not very efficient at putting their displays out in store, or at keeping their Competitions page updated. So I’ve decided to collate all current (and recently closed) Tesco comps into a list here on SuperLucky.

Tesco text competitions are all sent to the shortcode 60110. They are not included in your mobile provider’s free texts allowance, and will cost you SNR (Standard Network Rate) to enter. This is usually 15p but some providers might be a little cheaper.

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Top tip: If you order your PAYG SIM from 1pMobile (*affiliate link) it will only cost you a penny to enter a Tesco text competition. Keep in mind that you do need to top up by £10 every 120 days to keep your account active though!

At the end of the post I will also list recently closed Tesco competitions – it can be helpful to have this information easily accessible if you receive a winning text message, so you can check to see what prize you have won.

Tesco competitions are advertised in store, in the Tesco magazine (which you can read on the Issuu website) and on the Tesco groceries website.

How to enter Tesco text competitions

Tesco always use the same shortcode of 60110, but the promotions have different formats.

To enter, simply text the keyword, then leave a space, add your full name, another space and your postcode and then send it to 60110. For example NESTLE DI COKE BN16FR.

Each promotion will have a separate keyword, and depending on where it’s advertised there will be a number at the end of it – eg. BELVITA5 is the code on the display units by the entrance in my Tesco. Using a number makes no difference to your entry – all texts all go into the same prize draw. The numbers are just to help Tesco see how effective each form of advertising is. I use the word without any numbers in this post, so entries via information on SuperLucky don’t skew their statistics!

You will receive a ‘bounceback’ message – depending on the format of the promotion, you will receive either a reply confirming your entry into the draw, a reply with a link to upload a receipt photo, or an instant win/lose message. If you accidentally enter too many times, you’ll receive a ‘Sorry, you have exceeded the entry limit for this service’ message.

Unless otherwise stated below, all Tesco prize promotions listed here are open to UK residents aged 18 years and older. For the prize draws that require a purchase, you can buy online or in any Tesco store, including Tesco Metro and Tesco Express.

Tesco text competition formats

  • Prize draw with a single closing date – you can only enter once and all winners are drawn at the end of the promotion
  • Weekly prize draw – winner(s) chosen every week – you can send a text entry once every week (check T&Cs to see which day the draws close each week)
  • Daily prize draw – winner(s) chosen every day – you can send a text entry once every calendar day
  • Instant win – if you’re the first person to text in after a random ‘winning moment’ you will receive an immediate reply to let you know you’ve won a prize
  • Product purchase and receipt upload – after sending your text to 60110, Tesco will reply with a unique link to upload a photograph of your Tesco receipt, showing a purchase of the relevant product (this must be a purchase made within the promotional period). The purchase can be made in store or online – for a Tesco.com purchase, upload a photo of your delivery receipt or a screenshot of your online order. You may be able to enter multiple times if it’s a daily or weekly draw – but you will need to upload a photo of a new receipt each time.


What happens if you win a Tesco text competition?

If you win a Tesco text entry competition, you will usually get a text message congratulating you on your win, although it could be a phone call. Winners will need to email a specific address @tescoprizes.com within a set period (usually 14 days) and may be asked to provide a photo of their ID to validate the win. A passport or driving licence is fine (if you like, block out any numbers so just your name, face and date of birth are showing). If you have neither of these, a bus pass or library/gym card showing your date of birth should be OK!

If the message doesn’t specifically state what you need to include in your email, just say something along the lines of:

Thank you for choosing me as a winner! My phone number is 07710 123456, and I would like to accept the prize.

The email address in the text message is specific to the promotion, so you don’t need to worry about mentioning which promotion it was.

See example winning texts below!


Upcoming Tesco TTW competitions

Nescafé – Win a £166 Tesco gift card

  • Prize: 100 x £166 Tesco e-gift card
  • How to enter: Purchase Nescafé Original 100g, Original 300g, Original Decaf 100g or Original Decaf 300g in a Tesco store or online at Tesco.com (remember don’t buy before 8 Feb!)
  • Text the keyword NESCAFE followed by a space, and your name and postcode to 60110 – you’ll receive a reply with a link to upload a photo of your receipt online
  • Enter between: 8 February 2023 and 28 February 2023
  • One entry per person. One prize per household.
  • Click here to read the Nescafé T&Cs
  • Don’t forget to buy a promo flashed jar so you can also enter the main Nescafé on-pack Win a Salary comp too!

Current Tesco TTW competitions

Cadbury – Win a SKY Glass TV

  • Prize: 10 x Sky Glass 43 inch TV with a Sky Ultimate TV subscription for 12 months, plus Sky Stream puck with a Whole Home subscription for 12 months.
  • Runners up prizes: 100 x Sky Store £5.49 Voucher
  • How to enter: Purchase any Cadbury product in a Tesco store or online at Tesco.com
  • Text the keyword CADBURY followed by a space, and your name and postcode to 60110 – you’ll receive a reply with a link to upload a photo of your receipt online
  • Enter between: 18 January 2023 and 7 February 2023
  • One entry per person. One prize per household.
  • Click here to read the Cadbury T&Cs

Recently closed Tesco TTW competitions

Tamnavulin Sherry Cask – Win a Scottish Highland getaway

  • Prize: Trip for 2 to Speyside, with flights, transfers, three nights’ accommodation at the Culdearn Hotel in Speyside with breakfast, a full day private Whisky experience through Speyside, a traditional lunch and access to/transfer between all distilleries included in the tour, dinner on one night at The Mash Tun Restaurant (to a maximum value of £170, with trasnsfers)
  • Runners up prizes: 5 x Burns Night luxury hamper for two people
  • How to enter: Text the keyword SPEYSIDE followed by a space, and your name and postcode to 60110
  • Closed on: 30 January 2023
  • One entry per person. One prize per household.
  • Click here to read the T&Cs

Batchelors & Black Adam – Win a £20 Apple Gift Card

  • Prize: 250 x £20 Apple Gift Card (12 prizes per day until 15 Jan, then 11 prizes per day on 16 & 17 Jan)
  • How to enter: Text the keyword HERO followed by a space, and your name and postcode to 60110
  • Enter between: 28 December 2022 and 17 January 2023
  • One entry per person per day. One prize per household.
  • Click here to read the T&Cs

Robinsons – Win £2,000 cash

  • Prize: 1 x £2,000 cash
  • Runners up prizes: 20 x £100 Tesco e gift card, 10 x £50 e-gift card
  • How to enter: Text the keyword BONUS followed by a space, and your name and postcode to 60110
  • Enter between: 27 December 2022 and 17 January 2023
  • One entry per person. One prize per household.
  • Click here to read the T&Cs

Tassimo Win a £500 Tesco gift card (purchase necessary)

  • Prize: 12 x £500 Tesco gift cards (3 winners every week for 4 weeks)
  • How to enter: Purchase a Tassimo coffee machine or coffee pods in a Tesco store or online at Tesco.com
  • Text the keyword TASSIMO followed by a space, and your name and postcode to 60110 – you’ll receive a reply with a link to upload a photo of your receipt online
  • Closed on 1 January 2023
  • One entry per person per week – you will need a new receipt for each entry. One prize per household.
  • Click here to read the Tassimo T&Cs

Win a fully stocked cocktail trolley

  • Prizes: 5 x cocktail trolley set including a years supply of spirits, mixers and cocktail equipment
  • How to enter: Text the keyword COCKTAILS followed by a space, and your name and postcode to 60110
  • Closed on 1 January 2023
  • GB residents only. One entry per person. One prize per household.
  • Click here to read the T&Cs

Coca-Cola Zero Sugar – win £100 Tesco gift card (purchase necessary)

  • Prize: 140 x £100 Tesco gift cards (5 winners every day)
  • How to enter: Purchase any Coca-Cola Zero Sugar product in a Tesco store or online at Tesco.com
  • Text the keyword MAGIC followed by a space, and your name and postcode to 60110 – you’ll receive a reply with a link to upload a photo of your receipt online
  • Enter between: 30 November 2022 and 27 December 2022 – there are 28 daily draws, each with 5 winners
  • GB residents only. One entry per person per day – you will need a new receipt for each entry. One prize per household.
  • Click here to read the Coke Zero T&Cs

Tips for Tesco competitions

  • On an iPhone, use text replacement (Settings – General – Keyboard) to set a quick shortcut for your full name and postcode – eg. I’ve created a shortcut of ttxt, so when I type it, it converts to my full name and postcode
  • Not sure if you’ve already entered? Just search for the keyword in your text messages, or find 60110 in your message history and scroll back to check
  • Encourage family members to enter too – but keep in mind it’s usually only one prize allowed per household

Enjoyed this post? If you like purchase-necessary competitions then check these out:

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62 Responses

  1. Tesco vouchers competition

  2. Kate says:

    Hi Di,
    I just love your blog and it has helped me to start winning! I have just won a Tesco TTW and replied to the text at the email address. What happens now and how long does it take- I’d live the gift card for Christmas!

  3. Helen Power says:

    sorry about the large print version- enlarged it for me and forgot to change it back to normal.

  4. HELEN POWER says:


  5. Karen Stirling says:

    I received a message from the cocktail competition telling me it didn’t recognise all or some of my message.

  6. Frances Heaton says:

    Just wondering whether you can advise.
    Some of the comps, such as the Tesco Heinz – win £250 every day, require you to upload photo of receipt. However, the receipt I have is very long. How are you supposed to photograph the full receipt?
    Thanks for any help, Frankie

    • Di says:

      If you take a photo on your phone in good daylight then you should be ok to fit the whole receipt into one photo – you can always crop it afterwards to lose the large blank areas either side. I’ve heard from other compers that you can fold it up in a zig-zag for the photo, as long as it shows top, bottom and the correct product is visible in the middle. Or take multiple photos and combine them into one at https://www.filesmerge.com/merge-images . There’s more tips in Lucky Learners at https://www.facebook.com/groups/luckylearners/posts/4997303650348442/

      • Frances Heaton says:

        HI Di
        Thanks very much for your helpful advice. I will try a couple of the methods mentioned, and see what I come up with. Will update when sorted.
        Very grateful for your help.

      • Frances Heaton says:

        Hi again
        I tried the method of folding the receipt 3 times, and it easily uploaded.
        Thanks for all the helpful hints and tips, they’re much appreciated.
        Best wishes Frankie

    • Sylvia Robbins says:

      I ask for separate receipts at the basket checkout.

  7. Satvinder Billa says:

    Won £20 Gift card on the Tesco Doritos TTW. Thanks Di

  8. Lynette Lawson says:

    Can your qualifiers be bought at a Tesco Express store or does it have to be a proper Tesco? Thanks.

    • Di says:

      Yes, you can purchase in ANY Tesco store. My local Express store advertises most of the text comps on the shelves!

  9. Nicky Shanyama says:

    Good day

    I received the same scam message from “Ms Anna Macrunn” as some of the people mentioned here. Is there anyway in which these scams can be stopped? Tesco does not even exist in South Africa.

    I would imagine it is in your best interest to also stop these scammers. If you have any advice kindly let me know. My current plan is to send them a photo of my anus to teach them a lesson.

    Kind Regards
    Nicky Shanyama

  10. Loretta Emery says:

    Just to say your website is brilliant. I never really thought about entering Tesco text competitions but I started doing it the last few weeks getting the details of your wesbite. To my delight I won at 42 inch TV on the Lindt/Tesco competitions. It wasn’t the main prize but one of the second tier runner up prizes of 15 x 42 inch TV. It arrived yesterday and is a really good one. I was thrilled to hear I won because I have been doing thousands of competitions and not won anything for a good 18 months or more. I was beginning to lose hope so you have to persevere and hopefully a prize could be just around the corner. It gives you the incentive to carry on.

    • Di says:

      Brilliant news Loretta! I know a lot of people stick to free comps but I do think the minimal cost of Tesco or Co-op TTW (text to wins) is worth the outlay as they often have hundreds of winners!

  11. Katie C says:

    Hi Di! Hope you’re keeping lucky. Thanks for all your helpful tips. I’m wondering about a text comp. Can 2 people living in one house both enter via their own personal numbers, even though it says prizes are only 1 per household or should I send just the entry to be safe? K x

    • Di says:

      Yes, that’s fine! Multiple household members can enter – but if both of you happen to be drawn as winners, only the first one drawn will win a prize. So if you both enter you double your chances!

  12. jason says:


  13. Jane wells says:

    Thanks Foy your list if Instant wins. This month I’ve won a football, cricket bat and ball, £50 Brewdog bar tab and glass .

  14. Helen Nineham says:

    Di… the keyword for the McGuigan electric car is ELECTRIC, not RESERVE

  15. Alison Macdonald says:

    Hi! Just stumbled across this great site and wondered if you could help/advise please? I was lucky enough to win £100 in the Oreo competition and received a text to notify of win and asked to email to accept prize which I did immediately (hadn’t asked for any address details etc) I’ve heard nothing further despite sending a further email. Not sure what to do as don’t want to miss out on my prize.

    • Di says:

      If you contact Prizeology hopefully they should be able to help! There’s a contact form at http://www.prizeology.com

      • Alison Macdonald says:

        Thank you! But I managed to contact and sort

        • Justine Hughes says:

          Hi, can I ask how you managed to contact them?

          I’m waiting to hear from them too.

          • Alison Macdonald says:

            Hi! I’d initially emailed as requested, no reply. Emailed again, no reply and third time I tried I received a reply saying they had emailed me back twice? Not sure if I changed settings or something on my phone but all sorted now. Hope you get sorted or maybe contact prizeology as suggested on here

  16. Chris Bean says:

    Hi Di, bought some PERONI but states campaign is closed. Any ideas?

  17. Andy says:

    Anyone else struggling to send to 60110 with 1p mobile? Other shortcodes are fine for me but I’m getting undeliverable for the recent Frank’s and Cadbury football shirt promotions.

  18. Marie-Louise Seegers says:

    I have just received a WhatsApp message from Mrs Anna Macrun re Tesco Mega Yearly Promotion stating that my number has been selected in Tesco’s random Ballot held in Sedgefield South Africa. R950,000 with a reference number and a contact e-mail address requesting my personal details…Is this a scam?

    • Sevelinus says:

      Sevelinus,I have just received A WhatsApp message today from Mrs Anna Marcun re Tesco mega Yearly Promotion starting that my number has been selected in Tesco’s random Ballot held in sedgefied South Africa.R50,000 with a reference number of her and a contact E-mail address requesting my personal details,is this scam?

    • Di says:

      It’s a scam Maria! Winners aren’t informed via Whatsapp, you can’t win a prize draw you didn’t enter – and do Tesco stores even exist in South Africa?

      • m says:

        Thank you. I though so myself after receiving the same message again but with a different e-mail address. It is scary that they get our tel numbers from somewhere!

  19. Chris says:

    Just two days ago I got a text saying I’d won a football experience at old Trafford. It includes £250 Travel Award, a football kit and a chance to have a 20-45 kick about on old Trafford pitch. It was one of 25 prizes, so feeling very lucky to have won.

  20. Kate says:

    Whoop! Very excited to win the Ferrero text to win- not just because it’s a great prize, but it also crosses off several boxes on my 2022 bingo sheet (Netflix, meal voucher and chocolate)! Very pleased I can’t remember if I saw that in store or on here, but thank you for this handy page- it’s really useful x

  21. Lesley says:

    How are people uploading Tesco receipts now they’ve changed to paperless receipts for online orders? The receipt they send you is not a VAT receipt. Are you printing out the e-mail, taking a photograph and sending that as proof of purchase?

  22. John says:

    Tesco do check if you have entered twice using a different mobile number but same name/postcode. I’m owning up to doing this & had to forfeit a prize. No complaints from me as it was against the rules.

    • Di says:

      Thanks for the info John. Other household members are allowed to enter using a different mobile number and name but the same postcode – I always ask my husband to enter too!

  23. Sarah says:

    That’s all very well but 60110 doesn’t actually work – I keep getting a Message Send Failure.

    • Gemma R says:

      I know some people have issues on certain networks entering text comps. I think they are on contracts, so might be worth contacting your provider. That might be the reason for your problem texting in. I have a pay as you go phone with Vodafone and don’t have issues texting the 60110 number or others. I’ve fortunately won the main prize in the nicorette competition as well.

    • Di says:

      What network are you on Sarah? Asda & Plusnet don’t allow texts to shortcodes, and a few of the smaller networks don’t, either.

  24. Krystyna Cameron says:

    Hi I’ve just received a text telling me I have won an iPhone with the code TESC21334. This is supposedly from Tesco and it’s asking me to pay £2 for postage Is this a scam ?

  25. Aggie says:

    hi, I couldn’t print off my winning coupons either, my computer was connected to printer too and I install and run their programme too, i’m Not entering this m&m competition any more

  26. Aggie says:

    Just won £65 tesco gift card with Pepsi Max text. Thank you for your website.

  27. Louise Price Thornton says:


    I couldn’t find the t&Cs for the tesco nestle confectionery competition. I know it ends November and wanted to do it. It’s so vague on their site! X

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