Tagged: Facebook

Why your ‘Like and Share’ promotion isn’t fair

Dear promoter… Your Facebook ‘Like and Share’ promotions are driving people crazy. They are SPAM and UNFAIR and let’s be honest here, you really should know better! Do you realise that: asking entrants to share is against Facebook rules?...

Why you should only have one Facebook account

Have you considered setting up – or have you already set up – a second Facebook account for comping?  You might be concerned about annoying friends and family with competitions, so a second account seems the...

Competition Winners – a new Facebook group

If you enter competitions on Facebook then you’re probably aware of the big problem – how on earth do you know if you’ve won? Prize draws and comps hosted on Facebook apps are great because they either allow...

FacebookLikegate

Facebook updates: Like gating and Saving

Facebook is often rather low key about changes to the platform and policies – last week on their developers blog they announced that Like gating is no longer allowed, and for the first time...

IPM to help revise Facebook Promotion Rules

If you’re a comper then you’ve probably heard about the IPM – Institute of Promotional Marketing (previously the ISP, Institute of Sales Promotion), the trade association that represents promoters, agencies and service partners engaged in...