Category: Advice for promoters

Blog giveaways: survey results

I recently asked my readers to complete and share a pair of surveys about blog giveaways – one for entrants, and one for bloggers. I received 111 responses from entrants, plus 41 from bloggers....

Why your ‘Like and Share’ promotion isn’t fair

Dear promoter… Your Facebook ‘Like and Share’ promotions are driving people crazy. They are SPAM and UNFAIR and let’s be honest here, you really should know better! Do you realise that: asking entrants to share is against Facebook rules?...

Choosing a RT winner

Choosing a winner for a RT giveaway

UPDATED: This post was written in 2014 – see my later post How to run a Twitter giveaway for a new, step-by-step guide to running a fair and fun retweet competition! Also check my post...

Gleam Logo

How to run Gleam giveaways

Gleam is an app that allows you to create giveaways for your blog, website or Facebook page. I trialled it for my Amazon giveaway this month and was impressed with the experience and results....

Vote-farming: cheating or not?

Voting contests are big news in the US this week. Theodore Scott was announced as the winner of a massive $100,000 in the Gold Peak Tea contest, but then just a couple of days...

Making voting competitions fairer

It’s time to revisit the topic of online voting competitions. Since I blogged about them in February (see ‘When Voting Competitions Go Wrong‘) there have definitely been improvements, with more promoters introducing judged or...

How to Run an Online Voting Competition

So, you’ve read about what happens When Voting Competitions Go Wrong, and you still want to run one? Here’s some advice to ensure your competition runs as smoothly as possible – although don’t say...

When Voting Competitions Go Wrong

So you want to run a fun competition, where the public are encouraged to visit your website or Facebook page and vote for their favourite entry? On paper it might look good, but in reality...