Cadbury Win a Day to Remember

Cadbury are celebrating their 200th anniversary with an epic promotion, with thousands of winners! It’s taken me hours to plough through the terms and conditions for this one as there’s so many prizes – but I’ve simplified it here in a blog post for you. It’s definitely a comp worth entering several times, and the main promotion closes on the 4 November 2024.

What are the prizes?

You can win one of 133,250 instant prizes and vouchers, or 5,947 prizes across 13 weekly prize draws.

Weekly prize draws

There are 13 weekly prize draws. When you enter, choose your prize draw category according to the prizes you would like to win (adventure, sport, travel, festivals or entertainment). Most prizes are equally split across the thirteen draws but if you’re interested in the SPORT prizes, do check the T&Cs to check it’s a prize you’re interested in before entering!

ADVENTURE (61 total prizes across 13 weeks)

  • 3 x VIP tour of Arsenal with Leah Williamson
  • 3 x VIP Stadium tour with Virgil van Dijk
  • 5 x Cadbury Chocolate Making Experience with Leah Williamson
  • 25 x meet & greet and Q&A with Leah Williamson at TOCA Social London
  • 25 x meet & greet and Q&A with Virgil Van Dijk at a venue in Liverpool

ENTERTAINMENT (250 total prizes across 13 weeks)

  • 250 x ODEON Purple Carpet Experiences. Each prize includes 4 x tickets to a Purple Carpet Experience and exclusive access to walk on the Purple Carpet before attending a movie screening of Paddington in Peru (London: 188 x winners, Dublin: 16 x winners, Glasgow: 11 x winners, Cardiff: 35 x winners)

FESTIVALS (2,600 total prizes across 12 weeks)

  • 25 x pairs of General Admission (GA) tickets to the Festival of Speed
  • 25 x pairs of General Admission (GA) tickets to Revival Festival
  • 25 x pairs of General Admission (GA) tickets to Qatar Goodwood Festival
  • 25 x pairs of tickets to Goodwoof Festival
  • 2,500 x Hyde Park Winter Wonderland 2024 tickets (includes 4 x General Admission tickets (GA) and 1 Cadbury hot chocolate voucher per person)

SPORT (3,025 total prizes across 13 weeks)

  • 5 x pairs of Arsenal tickets
  • 13 x pairs of Rangers tickets
  • 10 x pairs of Tottenham Hotspur tickets
  • 15 x pairs of Celtic FC tickets
  • 10 x pairs of Birmingham City Football Club tickets
  • 10 x pairs of Manchester United tickets
  • 10 x pairs of Aston Villa Women’s Football Club tickets
  • 12 x pairs of Chelsea tickets
  • 45 x pairs of Leeds United tickets
  • 20 x pairs of Liverpool FC tickets
  • 250 x four Arsenal Women’s FC tickets
  • 250 x four Aston Villa Football Club Women’s tickets
  • 250 x four Chelsea FC Women’s tickets
  • 250 x four Liverpool FC Women’s tickets
  • 250 x four Manchester United Women’s tickets
  • 400 x pair of tickets to an exclusive Liverpool FC Away Match Screening at Anfield (includes event access and a Cadbury chocolate bar)
  • 450 x four Old Trafford Stadium Tour Tickets
  • 500 x pair of tickets to an exclusive Leeds United Away Match Screening at Elland Road
  • 25 x exclusive Arsenal FC Pitch Day Experience at Emirates Stadium (family experience on the pitch at Emirates Stadium, with event access, food & refreshments)
  • 25 x £1,000 gift vouchers for a hospitality experience through Engage
  • 175 x pairs of tickets to an Exclusive Movie Night at Stamford Bridge Stadium
  • 25 x Exclusive driving session for two at F1 Arcade, London
  • 25 x Exclusive driving session for two at F1 Arcade, Birmingham

TRAVEL (11 total prizes across 13 weeks)

  • 1 x Jet2holidays 5* all-inclusive holiday. Prize includes an all-inclusive family holiday to be taken on selected dates during 2024 / 2025 plus a trip to Jet2’s SIM Centre training facility in Bradford (choose from Crete, Tenerife, Turkey,
  • 10 x Jet2holidays 5* all-inclusive holiday

There’s 2 draws with no travel winner between 9 – 16 Sept, and 23 – 30 Sept, and entries will roll over to following week – you might prefer to choose a different category if you enter in these weeks!

Instant win prizes

There are also 52,250 prizes to be won instantly if you’re the first person to enter after a random ‘winning moment’:

  • 2,250 x F1® Arcade racing tickets for 3 Head-to-Head races at F1 Arcade. Each reward consists of two codes, with each code allowing 2 people to drive at the same time allowing for 4 people to attend in total.
  • 50,000 x Merlin Entertainments Reward Codes. Reward includes 2x complimentary admission tickets to a Merlin Entertainments attraction for 2 adults, or 1 adult and 1 child:
    • 7,500 pairs of tickets to Alton Towers Resort
    • 875 pairs of tickets to Cadbury World
    • 7,500 pairs of tickets to Chessington World of Adventures
    • 875 pairs of tickets to LEGOLAND® Discovery Centre (Birmingham or Manchester)
    • 7,500 pairs of tickets to LEGOLAND® Windsor Resort
    • 3,500 pairs of tickets to The Lastminute.com London Eye
    • 2,625 pairs of tickets to Madame Tussauds (Blackpool or London)
    • 5,000 pairs of tickets to A SEA LIFE attraction
    • 500 pairs of tickets to Shrek’s Adventure! London
    • 2,500 pairs of tickets to The Dungeons (Blackpool, Edinburgh, London or York)
    • 7,500 pairs of tickets to Thorpe Park
    • 4,125 pairs of tickets to Warwick Castle

In addition, there are 81,000 instant voucher/discount prizes:

  • 10,000 x free ODEON cinema tickets when another is purchased at full price
  • 50,000 x Sky Store Movie vouchers worth £/€4.99
  • 1,000 x 50% off box hire at TOCA Social London or Birmingham venues
  • 5,000 x 20% off selected Virgin Experience Days
  • 15,000 x £15 (€ equivalent) discount voucher off a VisitBritain shop experience, supplied by partner Golden Tours

How many prizes can I win?

You can win a maximum of one top prize (the weekly draw prizes), and up to 20 voucher prizes (the instant win prizes) per person. So choose your category carefully – for example, a SPORT ticket win in week 1 means you can’t win anything else in following weeks!

How to enter Cadbury Win a Day to Remember

The entry process is more complicated than usual for Cadbury:

  • Purchase a participating Cadbury or Maynards Bassetts product (full list of participating products is in the appendix of the T&Cs) – it’s OK if you bought the product before the start date of 5th August. T&Cs do not state that the product needs to have flashed promo packaging, and in fact some of the participating products on the list are ‘Home and Away Wins’ packs from the previous promotion!
  • Go to winaday.cadbury.co.uk and enter the barcode and the batch code from the packaging (this part isn’t required if you’re in the ROI) – watch out as a zero in the batch code might actually be an O and vice versa!
  • Choose your prize draw category – Adventure, Entertainment, Festivals, Sport or Travel
  • Complete your email and phone number – you’ll receive a One Time Passcode via SMS message to enter on the website.
  • Once validated, complete your contact details and choose your retailer to find out if you’ve won an instant prize.
  • You’ll also be entered into the weekly prize draw for your category choice!
  • All entrants will receive a Jet2holidays £75 discount voucher with their first valid entry

ROI residents don’t need to make a purchase – they can go to winaday.cadbury.ie to enter.

How do I know if I’ve won?

Winners of vouchers will be notified instantly on screen that they’ve won, and also receive a confirmation email. This will contain a code that you need to enter online to claim your prize.

Note that the Merlin Attractions tickets “are non-transferable and not for resale. Any purported or attempted transfer or sale or other misuse of the tickets will render them automatically void.”

The weekly prize winners will be contacted by email seven days after the weekly draw date.

Can I enter the Cadbury promotion every day?

You can enter this promotion once a day and 20 times in total, so consider spreading your entries out to ensure you get one in every weekly draw!

Considering the T&Cs are so long, they don’t say that winners will need to show any packaging or a receipt – except if you win a prize in the Tesco & Spar bonus draws. As with most Cadbury promos, I suggest it’s acceptable to buy once, keep the receipt and then enter the barcode & batch code multiple times – but get a new receipt within the correct dates for the Spar or Tesco draws (see below).

If you miss the main instant win period, don’t worry! There’s a prize draw from all late entries between 4 November 2024 and 6 May 2025, with one prize of a £250 voucher.

Full T&Cs are at winaday.cadbury.co.uk/terms-and-conditions

What are the bonus retailer draws?

Buy your qualifying product in Spar between 19 September and 9 October 2024 and you’ll go into a bonus draw to win one of five Sky Glass 43-inch TVs with a Sky TV subscription for 12 months (note that these dates have CHANGED since initial T&Cs were published)

Buy your qualifying product in Tesco between 19 August and 30 September 2024 and you’ll go into a bonus draw to win either a football hospitality day, ODEON Cinema Silver Passes, Alton Towers fast track passes or a Hyde Park Winter Wonderland bundle. There are also 15 Odeon Limitless pass prizes for Tesco shoppers.

What is a winning moment promotion?

Cadbury’s ‘Win a Day to Remember’ promotion uses a ‘winning moments’ format where unclaimed prizes roll over, and all prizes should be won. If you’re the first person to enter after a random winning moment, you win a prize. There are over 100,000 prizes/voucher codes guaranteed to be given away so you have a good chance of a win. Want to know more about how winning moments work? Check out my post What is a winning moment promotion.


Love purchase necessary promotions like this one? You might like the Compers Shopping List and the Lucky Legends forum! Find out more here.

13 Responses

  1. Rachel says:

    Just to let you know Di they’ve changed the promo date for the Spar overlay to start on 19th Sept. So annoying as I started to enter on 29th Aug as the T&C’s originally said. Lost all my entries now.

  2. luckyloves says:

    Any tips on how to enter the batch code just can’t get it to accept. Do you need to add the two letters at the end although they aren’t clear at all what they are

  3. Regpinky79 says:

    Has anyone else had a problem where they sent the code to play but it’s not been sent to my messages

  4. Mila says:

    3 times I played I didn’t even got a small price. My partner won every time even if a small one. Is it one person per household? thanks

    • Di says:

      You can win a maximum of one top prize (the weekly draw prizes), and up to 20 voucher prizes (the instant win prizes) per PERSON. So you could both win multiple prizes – keep trying!

  5. jac graham says:

    Hello, are we able to swap our tickets – I have 2 Chessington – but it’s too far for me to travel so would like to give them away or swap them for something nearer (North of England)

    • Di says:

      Terms state: “The tickets are non-transferable and not for resale. Any purported or attempted transfer or sale or other misuse of the tickets will render them automatically void.” so I think you’ll have to either use them yourself or give them away discreetly to a family member or friend!

  6. spevick says:

    I have won 2 tickets to Chessington World of Adventures twice…the only drawback is that in order to claim these tickets one has to give the dates now when one wants to go….even though the rules state that these are valid until 2025….‍♂️

  7. KelleyP says:

    Thank you for the detailed breakdown for this competition Di. I’ve entered twice now, I won a £4.99 Sky store first time and nothing on the second go.

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